Part 1 of 2

Let’s start this blog post with a question. Does Search Engine Optimization for Your Blog Posts Matter? The answer is yes. First and foremost, SEO (short for search engine optimization) is the process of optimizing a website and its pages in order to gain visibility on major search engines such as Google. The bottom line is that the better your website is optimized, the more potential customers or clients will see it for the key phrases you are targeting. Keep in mind that exposure equals website traffic. In essence, SEO is vital for your website because it’s how you can make sure that your content is seen by as many qualified leads as humanly possible.

If you want good relevant search placement on Google, you need to learn how to optimize your blog posts and pages for SEO purposes. Here are a few tips for including search engine optimization in your blog posts. It all starts with keyword research. That basically means you need to choose a keyword or a phrase that you want your post or page to rank for. Keywords are basically the words and or phrases that you want people to type into the search engines in order to find your website, your service and ultimately your business without knowing the name of your business up front. In order to pick a keyword phrase that will make an impact, you need to start thinking about why consumers need to find your website in the first place. …what service or solution are they in need of and more importantly who are your ideal target audience?

For example, do they want information about a particular topic or are they searching for a solution to an actual problem? Make sure that your keyword term and or phrase are included in the title of your blog post. It also needs to be inserted into the first paragraph. The next step is to create high-quality content that’s based around your keyword. You need to keep in mind that Google and the other major search engines rank pages based on numerous factors.

One of those factors is the quality of the content that appears on your website. You certainly want your blog posts to rank high. That’s one of the main points of publishing blog posts. So, you need to ensure that your blog posts are written well. If you don’t have the time or ability to write high quality blog posts do not hit the panic button. The good news is that we can help by taking the writing duties off of your plate.

…. To Be Continued

If you would like more information about why search engine optimization matters to your blog posts or would like to take part in our blog writing services, please contact us today.

Your Blog Today provides professional blog writing services for businesses, agencies, and individuals on a weekly and monthly basis. Professional writers create all of our written content in order to appeal to both your target audience, and the major search engines. Our blog posts are fully optimized for the highest level of search engine visibility in order to drive significantly more traffic to your website.

In addition, your blog posts will include a call-to-action message that grabs the attention of potential leads and converts existing leads into customers. Our team of marketing experts fully understands how to write for people, and the search engines without having you sound like a robotic selling machine. Please call or email today for more information or to get started. We look forward to working with you.